Techniques for Promoting a Webinar

Techniques to Promote a webinar
According to outgrow, 73% of B2B marketers say that a webinar is the best way to generate leads of high quality. But for you to achieve this 73% or more audience, you need to promote it in the right way. Two of the most sought after methods that you can incorporate into your webinar marketing strategy are:

 

Plan your webinar email marketing strategy with media7 marketing experts

Emails
Webinar presentation Invitations are usually sent via email. Although there are other ways to promote your event, email marketing still proves to be more effective. Keeping your short email should still disclose the motive. Your email should have the following key features to gain the desired output.

the subject line
Preview text
Banner image
personalized greetings
presentation
target Call to Action (CTA)
Email signature

social media
Social media can be considered as a magnet to lead the digital marketing industry. Right from promoting interaction only gain information, social networking has become a one-stop-shop tool webinar! In the midst of this, it is ideal for you to popularize your event online as many social media platforms suitable for your business. Here are some tips that will help you in social media marketing:

Offer a special reason to participate
They have an interesting landing page
Enable social sharing on the landing page
Use hashtags trending
Study them your well

 

Looking to target and boost specific webinars? Or engage with a wider audience? Find out how media7's event marketing program can help.